Search Engine Optimisation Manager

About the job
SEO Manager - Hospitality and Travel Industries

We're seeking an experienced and strategic SEO Manager to join our digital marketing agency, specialising in the hospitality and travel sectors. This role requires a blend of technical expertise, creative thinking, and strong leadership skills to drive our clients' SEO initiatives forward.

Key Responsibilities:

- Develop and implement comprehensive SEO strategies for hospitality and travel clients
- Lead and mentor one direct report, ensuring high-quality deliverables and continuous improvement
- Conduct in-depth SEO audits and competitor analysis for hotels, resorts, and travel destinations
- Create data-driven content calendars and oversee content creation processes
- Manage client relationships and lead work-in-progress (WIP) meetings
- Analyse SEO performance data and prepare insightful reports for clients
- Collaborate with PR and communications teams to maximise SEO opportunities
- Stay updated on the latest SEO trends and algorithm changes in the travel industry
- Work closely with other client services teams (project management, performance marketing) to ensure alignment with client goals & effective delivery of world class campaigns and projects.

Required Skills and Experience:

- 5+ years of experience in SEO, with a focus on the hospitality or travel industry.
- Proven track record of improving search rankings and organic traffic for - travel-related websites
- Strong analytical skills with proficiency in SEO tools (SEMRush, BrightLocal, WhiteSpark)
- Experience with local SEO strategies and citation building for hotels and resorts
- Excellent communication and presentation skills
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- Familiarity with AI tools like ChatGPT for SEO applications in travel content creation
- Experience in financial services or fintech preferred but not essential

Preferred Qualifications:

- Bachelor's degree in Marketing, Digital Media, or related field
- Experience with Google Analytics and Google Search Console
- Knowledge of technical SEO, including site architecture and schema markup for hospitality websites
- Understanding of paid search and social media marketing in the travel sector

What We Offer:

- Competitive salary commensurate with experience
- Remote work options with flexible hours
- Opportunities for professional development and growth
- Collaborative and innovative work environment

About Us:

We are a leading digital marketing agency specialising in the hospitality, travel and fintech industries. Our team is dedicated to delivering exceptional results for our clients, ranging from boutique hotels, large resort chains and travel destinations to buy now pay later industry leaders.

How to Apply:

Please submit your resume, a brief cover letter explaining why you're the perfect fit for this role, and 2-3 examples of successful SEO campaigns you've led in the hospitality or travel sector. Applications will be reviewed on a rolling basis.

We're looking for someone who's not just an SEO expert, but a strategic thinker who can drive our clients' digital presence to new heights. If you're passionate about SEO, love the hospitality industry, and thrive in a dynamic environment, we want to hear from you!